Explain the context behind why we are doing this project. Data is a great source of insight.
Problem statement
As a who, I am trying to outcome/job. But problem/barrier because root cause which makes me feel emotion.
Goals
List goals
KPIs
What success looks like
Hypothesis
If we achieve/enable X, then user behavior Y changes in this way leading to positive metrics Z.
Vision narrative
Explain your vision in a story format to make it easier to understand the thoughts and motivations of users. Include sketches to better illustrate your points.
This sketch cannot currently be displayed in exports
Scope
Explain what the solution is, how it works and the extent of the work involved. Make sure to clarify the implications to consider, as well as the ones to deal with later, and those that are not part of the job at all.
Requirements
Future evolutions
Out of scope
Designs and assets
Figma project link, hi-fi mockups, SVGs, font files, images, prototypes...
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Add a caption...
Drag and drop or
Add a caption...
Open questions
Someone, question
Technical factoring
This is where engineers estimate the project. They define a plan for source code structure and make the technical choices adapted to the project. The feature should be divided into small incremental scopes and subtasks to ship independently.